
Inventory Management
19 Aug 2020
Nowadays people are more inclined to buy online and it has become a widely spread phenomenon all over the world. Buyers are turning to the marketplace to choose the best variant to buy from. That’s why when choosing between starting an online shop or store, the preference is done to an online shop. Generally, marketplaces have many advantages and features for retailers. But how to choose the best one for you? To help you today, we are going to speak about one of the well-known marketplace-Walmart and the ways to improve listings for Walmart.
Walmart is one of the unique and profitable platforms in the world of eCommerce in 2000. It’s a good one for large and medium-size retailers to increase their business.
Walmart, like Amazon and eBay, offers a vast selection of products and brands by working with third-party sellers. For every seller, the main goal in business is to attract as many customers as possible to increase sales.
Promoting your products on Walmart is a way to popularize your brand and get profit on a daily basis.
But remember, each marketplace has its rules and search algorithms. To be on the top and beat the competition, you should improve listings on Walmart first of all.
Consequently, it is worth it for Walmart sellers to know several selling strategies that will improve your product listings.
Walmart gives its sellers a fantastic opportunity to optimize your listings, particularly for Walmart.
Let’s see the main Do’s and Don’ts to be ahead of the game:
Use high-quality and professional images. Ideal requirements for images:
This field allows you to highlight the main advantages of your products.
In this field, you should write a description enriched with keywords.
This field is the most informative and long part of Walmart. Here you can write more detailed information including facts and benefits.
Pricing is a vital part of improving your listings. Customers are inclined to buy products with more competitive pricing. To get more customers you should:
It’s proven that the main guarantee for a successful business is happy and satisfied customers. By providing fast and high-quality customer service you boost your reputation. It may also be one of the best differentiators for your brand. According to researches, most brands and companies fail not only because of low-quality products or services but also poor customer service experience.
Continuing the previous point, customers’ feedback is also an essential part of your Walmart Marketplace listing. Follow these tips to Get many positive feedbacks on Walmart following the tips below:
Product attributes allow you to better describe your products and help buyers to get the best research results. On Walmart, the left part of the menu is dedicated to product attributes. Walmart allows you to describe your products by choosing from 24 product categories.
Some tips to do improve product attributes:
You can simply search your product on Walmart to see what attributes appear in that field.
We know how important it is to be professional in whatever you do. Just the same is the case in marketplaces. Successful product listings begin with making professional content to stand out from the competition. If you want to be on top you should sound professional to make customers believe you are reliable and the right choice to buy from.
Your products’ organic ranking is connected to the way it is described and presented. Thus optimize listings for Walmart to increase product visibility and be sure potential customers find your products across others.
At eSwap, we have developed an all-in-one eCommerce solution that empowers you to grow your sales with Walmart across many other powerful channels and marketplaces like Amazon, eBay, Wayfair, Shopify, BigCommerce, and more.
Be free to write to us in case of any questions on Walmart.
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